Alexandra Friedman

set & production design | costume design | fabrication

Alex Friedman creates environments for performance - in found locations, onstage, on screen, and on the body. She is especially excited about new work and having an open collaborative process. Alex aims to engage diverse audiences, exploding their preconceived notions of what theatre and film can be, and is interested in media that embrace the tactile craft of design.

Born in St Petersburg, Russia, Alex is a native of New York City and an alumna of Brandeis University and CalArts. Her design work has been presented at the Edinburgh Festival Fringe and throughout the SF Bay Area. She is currently is based out of Los Angeles, having most recently worked as a set designer for LAIKA, the stop-motion animation studio in Portland, OR.


A Dreamplay by August Strindberg, in a new translation by Paul Walsh | DIRECTED BY YONGSUK YOO

A Dreamplay follows Indra, the daughter of a god, as she descends to Earth to discover the cause of human misery. While she encounters dozens of individuals undergoing hardships and experiences some of mortal life's rites for herself, she meets a Poet with a thirst for understanding as deep as her own. The audience is drawn along through Indra's journey - or is it through the Poet's dream?

Stringberg wrote in the preface for A Dreamplay, "the characters split, double, multiply, evaporate, condense, dissolve and merge." Contemplating this logic, I focused my design around the collage-like experience of dreams, where unexpected associations drift up from one's subconscious and combine in unforeseen ways. The palette of colors and textures reflected this kaleidoscopic structure as well, with fabrics reappearing throughout multiple costumes, while the weight and silhouettes of different pieces were connected with their wearers' tribulations, affecting their movement and carriage.

Produced in the Modular Theater at the California Institute of the Arts, Valencia CA, in 2015

Scenic Design by Narae Kim

Video Design by Suhyun Cho

Lighting Design by Jesse Baldridge

Copyright © 2018, Alexandra Friedman. All rights reserved.